Strategic roadmapping has been in use since the mid-1940s but it is only in the last 15 years that the theory and practice of effective roadmapping have become more prevalent.  Roadmapping is a technique to create, synthesize and communicate complex information over some time horizon.  It is used by organizations of all sizes and many

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Strategic roadmapping events rapidly develop draft business cases for innovative solutions, but do you have the organisational machinery to turn those ideas into value?  Roadmapping: Without implementation, it’s just a nice chat… You’ve invested in creating your strategic roadmap. You carefully selected the strategic topic: an imperative for your organisation. Then you selected the workshop

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Simon is a VP of innovation for a large equipment manufacturer supplying the rail sector and is charged with building new momentum into the product pipeline in the next 7 years. But the link between new technologies and the commercial gains are unclear. Gillian is a commercial director in a growth SME in the chemicals

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